Lovely Days Stage

Commissioned by Guinness for its first major live music venture in 15 years, The Lovely Days Stage at All Together Now Festival has become a central gathering space for thousands of festivalgoers. Kev served as Creative Lead, bringing Jordan Ralph on board to collaborate on shaping the physical design, and  then with Darragh McAuliffe and Pauric Freeman on lighting and visual elements. Now entering its third year in 2025, the stage is clad in Shou Sugi Ban timber and LEDs, with a distinctive arc of LED screens extending above the performers. This dynamic structure links artists and audiences under one immersive canopy, hosting globally recognized musicians in a continually evolving live setting.

 


Client: Guinness
Project: Lovely Days Stage for All Together Now Festival
Project Director: Kevin Freeney
Design: Jordan Ralph Design & Kev Freeney
Consultant: The Tenth Man
Production: Verve
LX collaborators: Pauric Freeman & Darragh McCauliffe
Lighting supplier: Session Hire
Fabrication: Extreme Structures